We implemented the Pocketbook Gift tag in time for Christmas presents last year. Now that December is well and truly dusted, the results are out! We decided to have a look at how we all spent during Christmas. You should find this interesting.

Summary of findings

We Aussies are all very generous gift buyers:
– 75% of users spent over $500 on gifts in total
– 8% spent over $2,000 on gifts in total

We buy a lot of different things, but experiences, groceries and bottle of wine are becoming common:
– 55% of gifts were from department store items, including books, clothing and electronics
– 25% are experiences like trips and meals
– 10% are gourmet food items or bottles of wine

December spending overall was also some interesting differences:
– 80% of users bought from online or offline department style stores
– 68% spent some money on entertainment with drinks
– 23% spent more money on petrol than in November – we think perhaps this is family roadtrips?

Have you had a look back at your holiday spending in December? Try Pocketbook and get the answer instantly!

Bosco